Episode 31: Lou Gerig

Lou Gerig is one of Indiana’s most visible civic leaders, and continues to have a significant influence on public, private, and philanthropic sectors in our state and city. Lou is president of Sease, Gerig & Associates (SGA), an Indianapolis-based consultancy focused on management, communications and public relations.

From 1981 to 1982, Lou served in President Ronald Reagan’s Administration as an assistant to White House Press Secretary James Brady.

Before serving in the White House, Lou first went to Washington, D.C., in 1978 to be press secretary for U.S. Senator Richard G. Lugar (R-Ind.). He is a former teacher and newspaper reporter, hailing from Elwood, Indiana.

Lou has a unique perspective on the growth and evolution of Indianapolis, informed by the different roles he has played over the past five decades, and I hope you enjoy this conversation as much as I did.